Meeting Point

Gwanghwamun Station, Exit 7 (Line 5)

Gwanghwamun Square

Gwanghwamun Square is a wide public plaza located at the center of Seoul’s cultural and political axis. The statues of King Sejong and Admiral Yi Sun-sin honor two of Korea’s most respected historical figures. Framed by modern buildings and traditional gates, the square reflects the city’s layered identity. Seasonal exhibitions and peaceful fountains enhance its appeal. It stands as a place of national pride and public gathering.

Gyeongbokgung Palace & Royal Guard Changing Ceremony

National Folk Museum of Korea

Located within the Gyeongbokgung Palace grounds, the National Folk Museum offers insights into the daily lives of Korean people throughout history. Exhibits include traditional clothing, tools, rituals, and customs, presented in an accessible and engaging manner. The museum is especially valuable for understanding Korean identity beyond royal history. It provides educational content suitable for both adults and children.

Lunch Time

Lunch is a great opportunity to experience Korea’s rich culinary traditions. Dining at a local restaurant gives you a deeper connection to everyday Korean life. I’ll recommend a few restaurants, and you can choose one based on your own preferences. Please note that the cost of the meal is not included.

Insa-dong + Tea time at a local café

Ikseon-dong Hanok Street

Ikseon-dong is a charming neighborhood where early 20th-century hanok buildings have been transformed into trendy cafés, boutiques, and restaurants. The narrow alleys and unique facades preserve a sense of nostalgia. Despite its historic roots, the district is known for its youthful energy and creativity. The blend of vintage aesthetics and modern concepts defines its appeal. It is a vivid example of urban regeneration rooted in tradition.

Cheonggyecheon Stream

Cheonggyecheon is a beautiful stream flowing through downtown Seoul, offering a refreshing escape from the city’s busy streets. Long time ago, it was a natural waterway that locals used every day, but during rapid industrialization, it became polluted and was eventually covered by roads and an overpass. In 2005, Seoul took a bold step and restored the stream, transforming it into a peaceful 5,8km-long urban park. Today, it’s filled with clean water, walking paths, bridges, and public art. Day or night, it’s a favorite place for both locals and tourists—especially when the lights reflect off the water in the evening. It’s a symbol of Seoul’s ability to bring nature and city life into the harmony.

Seoul City Hall (Old & New Buildings)

Seoul City Hall consists of two contrasting structures: the modern glass building with its wave-like design, and the old stone building with colonial-era architecture. Together, they represent Seoul’s complex journey through history, colonization, and modernization. The old building now serves as a public library and cultural center. The new City Hall hosts administrative functions and public exhibitions. The area is also a frequent site for civic gatherings and celebrations.

Kyobo Bookstore (Gwanghwamun)

Kyobo Bookstore is Korea’s largest and most iconic bookstore, located in the heart of Gwanghwamun. Alongside a vast collection of Korean and international books, it offers music, stationery, and curated lifestyle items. The calm and spacious interior encourages thoughtful browsing and quiet reflection. As a beloved cultural space, it often hosts literary events, exhibitions, and public lectures. Its motto, “People make books, and books make people,” expresses Korea’s deep respect for reading and lifelong learning.

Gwanghwamun Station, Exit 4 (Line 5)

The tour will end at Gwanghwamun Station (Subway Line 5)

Ending Point

Gwanghwamun Station, Exit 4 (Line 5)